Communication measurement articles archive
Auditing communication at Maersk Line
Klavs Valskov is determined to prove to senior leaders that his function makes a difference to the organization as it journies through tough times. He explains how he carries out a yearly communication audit to assess how his team’s efforts impact the workforce and also to gather evidence of the value they bring. Read more 
How to conduct research with hard-to-reach employees
Identify the most suitable methods of research for different types of remote workers, to help get higher response rates and other added benefits.
Is measurement measuring up?
A 2008 survey tells us about the state of internal communication measurement across the globe, and reveals that many communicators think senior managers have little belief in the value of communication measurement.
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